Minrohayati, and Pujiwati, Ami (2014) Study of Distribution System Effectiveness Through Teaching Materials Online Bookstore (TBO) Universitas Terbuka.
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Abstract
This study aims to analyze the distribution system of teaching materials that do Universitas Terbuka through online bookstores. The method used in this research is descriptive quantitative and qualitative data analysis techniques using the Importance Performance Analysis (IPA). The samples are taken from the 200 respondents from 5 ( five ) UPBJJ - UT is categorized as an area or areas most committed buyer modules through TBO - UT. Site selection research is done deliberately, with examples taken is a student of the Faculty of Economics who was in UPBJJ - UT South (Sumatera), Pontianak (Kalimantan), Surabaya (Java), Makassar (Sulawesi), and Jayapura (East) . The result showed that the distribution system is done UT currently able to increase the level of service in the provision of teaching materials for students . This is evidenced by the IPA analysis shows that the performance of the UT has the expectations of students ( Quadrant III ) . Quadrant II shows students the costs incurred to acquire materials affordable . Able to increase the sales volume of proven instructional materials with sales module UT UT from time to time be increased in quadrant II ( Defense achievement ) .
| Item Type: | Article |
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| Additional Information (ID): | Artikel Minrohayati Ami Pujiwati.pdf |
| Uncontrolled Keywords: | distribution systems, online bookstores, IPA (Important Performance Analysis). |
| Subjects: | 300 Social Science > 370-379 Education (Pendidikan) > 374.4 Distance Education (Pendidikan Jarak Jauh) |
| Divisions: | Koleksi Digital > Artikel |
| Depositing User: | CR Cherrie Rachman |
| Date Deposited: | 12 Aug 2016 04:04 |
| Last Modified: | 14 Feb 2019 06:45 |
| URI: | http://repository.ut.ac.id/id/eprint/1448 |
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