Perilaku Konsumen

Balqiah, Tengku Ezni and Setyowardhani, Hapsari (2014) Perilaku Konsumen. In: Pemahaman Konsep dan Studi Perilaku Konsumen dalam Pengembangan Strategi Pemasaran. Universitas Terbuka, Jakarta, pp. 1-49. ISBN 979011222X

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Item Type: Book Section
Additional Information (ID): EKMA4567
Uncontrolled Keywords: perilaku konsumen, strategi pemasaran
Subjects: 600 Technology and Applied Sciences > 650-659 Management and Auxiliary Service (Manajemen dan Ilmu yang Berkaitan) > 658.8342 Consumer Behavior (Perilaku Konsumen)
Divisions: Buku Materi Pokok (BMP) > Fakultas Ekonomi (FEKON)
Depositing User: Praba UT
Date Deposited: 31 Oct 2016 07:40
Last Modified: 31 Oct 2016 07:40
URI: http://repository.ut.ac.id/id/eprint/4843

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