Balqiah, Tengku Ezni and Setyowardhani, Hapsari (2014) Perilaku Konsumen. In: Pemahaman Konsep dan Studi Perilaku Konsumen dalam Pengembangan Strategi Pemasaran. Universitas Terbuka, Jakarta, pp. 1-49. ISBN 979011222X
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| Item Type: | Book Section |
|---|---|
| Additional Information (ID): | EKMA4567 |
| Uncontrolled Keywords: | perilaku konsumen, strategi pemasaran |
| Subjects: | 600 Technology and Applied Sciences > 650-659 Management and Auxiliary Service (Manajemen dan Ilmu yang Berkaitan) > 658.8342 Consumer Behavior (Perilaku Konsumen) |
| Divisions: | Buku Materi Pokok (BMP) > Fakultas Ekonomi dan Bisnis (FEB) |
| Depositing User: | Praba UT |
| Date Deposited: | 31 Oct 2016 07:40 |
| Last Modified: | 31 Oct 2016 07:40 |
| URI: | http://repository.ut.ac.id/id/eprint/4843 |
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