Analisis Pangsa Pasar Dan Konsentrasi Pasar Bawang Merah Lokal Varietas Lembah Palu Di Kec. Sigibromaru

Nurdyah, (2018) Analisis Pangsa Pasar Dan Konsentrasi Pasar Bawang Merah Lokal Varietas Lembah Palu Di Kec. Sigibromaru. Prosiding Seminar Nasional FMIPA-UT 2018: Peran Matematika, Sains, dan Teknologi dalam Mencapai Tujuan Pembangunan Berkelanjutan (SDGs). pp. 97-104. ISSN 2088-0014

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Abstract

Analysis of market share and market concentration of onion varieties lembah palu at sigi biromaru districs as the biggest producer of local onions in the lembah palu. The research method used simple random sampling, ad snow ball sampling method. The technique of data analysis share market at marketing agency onion varieties Lembah Palu, ratio of market contentration , ad Herfindahl Hirschman Index (HHI). Based on result of the research, there are four fried onion industries that control market share, who mastered the purchase of onion varieties of lembah palu at sigi biromaru district. Where, the value of MSn for one industry (0,251 %), the second industry (0.211 %), the third industry (0.184%), and the fourth industry (0.134%) with total purchase of onion varieties in Lembah Palu at sigi biromaru district 78.0%, ratio of market concentration is 0.780 with market structure olygpsoni, where the value of HHI 1.024, shows market of onion varieties Lembah Palu at sigi biromaru district at a level small competition between producers and consumers with high level of concentration.

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